Agoda, since partnering with Zoho has been responsive to requests for custom features not often used. They have also shown a high degree of support within short timeframes. Our commercial teams can now focus on working with our partners to build a CRM customer experience that is tailored to their needs.

Agoda is a digital travel platform that was founded in Singapore in 2005. It has over 4,000 employees. The e-commerce company has evolved into a global hotel network with more than 2.4 millions hotels in over 200 countries. There are hotels for every budget and occasion. Agoda has added flight and package bookings to its services in 2019.

Enterprise CRM Introduction

Agoda has a number of requirements, including transactional, contract and event management, as well as advanced technology implementation.

Agoda selected Zoho CRM Plus for its CRM subscription due to Zoho’s high level of support and user experience, as well as the ability to support customized features and the overall value proposition.

Blueprints for Onboarding and Workflow Automation

Zoho's Blueprint was used to build and analyze a process for partner managers that is easy to follow. A second blueprint is used to manage all aspects of the deal flow, from lead to live. This includes advanced technology implementations. Agoda was able to structure its partner onboarding, eliminating the need for manual emails or chat messages in order to request backend configuration.

Implement approval rules for the management of the required approvals. Workflow rules were created to manage the follow-up task, and customizations configured to manage partner onboarding.

We created event listings in Zoho to improve Agoda's event management process. The event management team was then assigned these event listings. To monitor progress and completion, rules are established.Agoda uses Zoho CRM for email marketing campaigns and to communicate with partners.

Benefits of Zoho Enterprise CRM

Agoda consolidated all of its requirements into Zoho CRM plus, thanks to the adaptability and customization of Zoho CRM. Zoho was customized to duplicate some of the settings and features available in the previous solution. In addition, Zoho can be configured to meet operational expectations such as multi-level approvals and opening and closing tickets on the basis of ticket updates.

The most useful feature of Zoho CRM plus for Agoda is its data flow between applications, especially Zoho CRM. The customization flexibility of CRM Plus makes it the best choice, in addition to its basic functionality.

Enterprise CRM Expectations

Agoda has achieved operational efficiency and excellence through the successful implementation of Zoho CRM Plus. We already have a powerful and mature Online travel booking platform for the Travel & Hospitality Industry. Agoda's partnership with Zoho provides the best customer experience. Here you can get a Big Zoho Discount!